Our Story
At Li-View, we create high-quality, durable forward-facing sonar poles and accessories that enhance the fishing experience. Built for performance and reliability, our products help anglers focus on what matters-comfortably finding and catching fish!
The owners, Ryan and Ellen Wiley with their dog, Nicholas
Owners Ryan and Ellen Wiley may have grown up in completely different parts of the country, but we have shared the same love for the water from an early age. Our fathers and grandfathers introduced us to fishing, teaching us the patience, skill, and joy that comes with every cast. Whether it was early mornings on the lake or learning the thrill of reeling in our first big catch, those moments shaped who we are today.
As we have built our life together, our passion for fishing took us across the world, chasing new waters and new experiences. And no adventure is complete without Nicholas, our four-legged fishing buddy, who’s always ready to hit the water with us!
Li-View was born from this lifelong passion. We know the importance of reliable gear, because we’ve spent a lifetime on the water ourselves. Our goal is simple—to create products that make every fishing trip better, so you can focus on what matters most—the experience.

